The Shades of Melanin

Sun screen brand

The story begins with the CEO of The Shades of Melanin becoming increasingly frustrated in finding a suitable sunscreen that provided adequate protection and did not leave a chalk like shade on her skin. This was a challenging mission to find a product that ticked all the boxes and allowed her skin to simply breathe. Knowing how important it is to protect her skin from the harmful sun rays, she embarked on her journey to create her own product. 

She merely wanted to enjoy the warmth of the sun whilst absorbing that essential Vitamin D. Her creative thoughts, a vision for a suitable product for people of colour, was born. Hello Sunshine.